Ericaceae (family name)
Forage for Pollinators: Produces Nectar and Pollen for Honeybees, Bumblebees and many solitary bees which build their nests in areas of Heather.
Flowering time: July, August, September, October, November.
Growing information: NATIVE EVERGREEN SHRUB growing to 0.6 m (2ft) by 0.5 m (1ft 8in). Needs acid (Lime-free) soil. Hardy to minus 31ºC. This is a dwarf shrub that is often abundant on mountains and moorland in the UK, and from which honey is harvested as a major crop. The petals are concealed by the familiar purple sepals. An advantage to bees of growing these in a garden is that there is likely to be sufficient shelter for the bees to work the flowers in its later flowering months. Pollinated by Bees, flies, lepidoptera, wind. Noted for attracting wildlife.